When a customer pays their booking deposit, the very next thing they experience is your confirmation email. A generic “your form was submitted” message doesn’t cut it. It should look professional, confirm the details clearly, and give the customer everything they need — including a way to cancel if their plans change.

The NoShow Deposit Payments plugin sends a fully customisable HTML confirmation email the moment a payment is confirmed. Here’s how to set it up properly.

What a Good Booking Confirmation Email Includes

Before touching settings, it’s worth thinking about what your email should contain. A solid confirmation email has:

• Your company logo — so the customer recognises the sender immediately
• A personalised greeting using the customer’s name
• The appointment details — service, date, and time, clearly laid out
• The deposit amount paid and remaining balance
• Your cancellation policy stated clearly
• A cancel link — so they can self-serve if plans change
• Your company name and contact info in the footer

Here’s what the email looks like when fully configured:

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Step 1 — Add Your Company Branding

Go to NoShow Payments → Settings → Company Branding. Fill in:

• Company Name — appears in the email greeting and footer (e.g. “The Hair Studio”)
• Company Logo — click Upload Logo and choose an image from your Media Library. A PNG with a transparent or white background works best in emails.

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Step 2 — Write Your Email Template

Go to Settings → Email Templates → Customer Email. You can customise the subject line and the full email body.

The body supports full HTML, so you can structure it however you like. To personalise the email with real booking data, use tokens — placeholders that the plugin replaces with the actual values when the email is sent.

Available Email Tokens

Example Subject Line

Your booking with {company_name} is confirmed ✓

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Step 3 — Set Up the Admin Notification Email

The plugin can also send you a notification every time a deposit is paid. Set this up in Settings → Email Templates → Admin Notification.

• Admin Email Address — the email address that should receive notifications (can be different from your WordPress admin email)
• Subject line and body — use the same tokens as the customer email to include booking details in your notification

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Step 4 — Configure SMTP for Reliable Delivery (Recommended)

By default, WordPress sends emails using PHP’s wp_mail() function. This works but is often unreliable — emails can land in spam or fail entirely depending on your host’s mail configuration.

For reliable delivery, enable the plugin’s built-in SMTP settings under Settings → SMTP Configuration.

Provider	SMTP Host	Port	Encryption
Gmail	smtp.gmail.com	587	TLS
Outlook / Office 365	smtp.office365.com	587	TLS
Brevo (Sendinblue)	smtp-relay.brevo.com	587	TLS
Mailgun	smtp.mailgun.org	587	TLS
SendGrid	smtp.sendgrid.net	587	TLS

Also set a From Name and From Email — this is what customers see as the sender. Use your business name and a real email address, not a noreply@ address, as many spam filters flag no-reply senders.

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Why the Cancel Link Is the Most Important Part of Your Email

The {cancel_url} token generates a unique, secure link for each booking. When a customer clicks it, they’re taken to a cancellation page where they can submit a cancellation request and select their reason.

This matters for several reasons:

• Customers who need to cancel will do it themselves rather than disappearing without notice
• Earlier cancellations give you time to rebook the slot
• The cancellation is recorded in your dashboard with a reason — useful data for spotting patterns
• It looks professional — most service businesses don’t offer this level of self-service

The link is cryptographically signed, so it only works for that specific booking. It can’t be reused or used to cancel someone else’s appointment.

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Testing Your Email Setup

After configuring everything, submit a test booking using Stripe’s test card (4242 4242 4242 4242). Check that:

1. The customer confirmation email arrives in your inbox (send to yourself for testing)
2. All tokens are replaced correctly — no literal {customer_name} appearing in the email
3. The cancel link works and takes you to the cancellation page
4. The admin notification email arrives at the right address